What are Google Ads? 5 reasons why you should use them



Google Ads vs. SEO services: What is the best choice?

Some business owners wonder, “What are the benefits of Google Ads? SEO is just doing good for me!". So let’s identify the main differences between them.

Search engine optimization (SEO) and Google Ads aim to help your website appear at the top of the search engine results page (SERP). However, they use different tactics to achieve this goal, which we can explain as follows:

      1- Search Engine Optimization (SEO)

Search Engine Optimization (SEO) improves your website ranking for free. It’s a long-term project that requires hard work and much time.

SEO techniques’ success depends on many factors, including choosing the right keywords.  Moreover, based on SEO performance, staying in the top ranking is not always guaranteed due to ongoing competition of your website with other websites

       2- Google Ads services

If you want to stick to the first search engine results page, you can pay Google to run Google Ads! 

Your Google Ad keeps your website on the top of search result pages throughout its duration, generating more leads and boosting your sales while developing your website’s blog. 

Now, you may wonder, What Are Google Ads doing really? They allow you to promote your products and services using the ideal, relevant keywords. 

Furthermore, it is the quickest digital advertising strategy that helps your website stay at the top of search results.

In conclusion, Google Ads are more effective and provide faster results.

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